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He created the tag “KAWS” as a teenager because he liked how the letters looked. KAWS partnered with The North Face to create an outdoor clothing collection for the brand. Known as the KAWS XX Collection, the artist’s drawings and designs were featured on a special range of ski jackets, shirts, and trousers showing the instantly recognizable ‘XX’ motif inspired by his characters’ eyes as a logo. Born in Jersey City in 1974, it was during his high school years that Donnelly coined the name KAWS for himself. The world itself does not have a meaning, he chose it for aesthetic purposes because he liked how the letters looked together as a tag.
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American, b. 1974
A touch that transforms the familiar into something uniquely profound and thought-provoking. With a corporate statement committed to changing clothes, changing conventional wisdom and change the world, Fast Retailing is dedicated to creating great clothing with new and unique value to enrich the lives of people everywhere. UNIQLO continues to open large-scale stores in some of the world's most important cities and locations, as part of its ongoing efforts to solidify its status as a global brand. Today the company has a total of more than 2,400 UNIQLO stores across the world, including Japan, Asia, Europe and North America. The total number of stores across Fast Retailing's brands is now close to 3,600. For over a decade, UNIQLO has been committed to enhancing daily life through the appreciation of great art.
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Do Donnelly’s frisky morbidities emulate Warhol’s preoccupation with death? Fatal car crashes, suicides, the electric chair, and Jackie Kennedy in mourning invested Warhol’s gorgeous stylings with haunting gravitas. Nor is he in a league with Jeff Koons, despite the probability that but for Koons there would be no KAWS.
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Kaws has also collaborated with Jun Takahashi for the brand Undercover, as a voice-over artist for Michael "Mic" Neumann's Kung Faux, and worked on projects with Burton, Vans, Supreme and DC Shoes. There are Kaws-designed small edition bottles for Dos Equis and Hennessy, rugs for Gallery 1950 and packaging for Kiehl's cosmetics. Apparel that comes from the Japanese values of simplicity, quality and longevity. Designed to be of the time and for the time, LifeWear is made with such modern elegance that it becomes the building blocks of each individual's style.
Kaws Became Famous for Designing Toys
Essayists include Daniel Birnbaum, art critic, curator, and director of Acute Art, and Eugenie Tsai, John and Barbara Vogelstein Senior Curator, Contemporary Art, Brooklyn Museum. Now, you will find KAWS’ artworks for as little as $50, for some of his more affordable collabs, up to a few million dollars for his original work. The National Gallery of Victoria in Melbourne, Australia, showcased a retrospective of over 100 works from the artist from 2019 to 2020. KAWS’ art style also has influences from painters like Claes Oldenburg, Gerhard Richter, and Chuck Close.
Recently, KAWS teamed up with NIGO, originally of Bathing Ape fame and creative director of Uniqlo's LifeWear UT line. His collection with the Japanese brand saw him redrawing beloved Sesame Street characters on a collection of T-shirts, sweatshirts, hoodies and toys. All priced under $50, the pieces featured the tagline, ‘You’re never too old for the street’.
Though he started as a graffiti artist and even did a stint at Disney as a background animation painter, it’s his large-scale toy figures that cemented his legendary status. The 45-year-old created a giant floating sculpture in a lake in Seoul, designed a Macy’s Thanksgiving Day Parade balloon, and has produced pieces that have sold for over $1 million. KAWS made his first screenprints in the late 1990s and has since continued to maintain a printmaking practice alongside his production of paintings, sculpture, and editioned objects (both real and virtual).
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Posted: Thu, 24 Aug 2023 07:00:00 GMT [source]
Collaborations have played a pivotal role in shaping Kaws' career, amplifying his reach and infusing his art with fresh perspectives. Collaborations with brands like Bape and Nike have catapulted Kaws into the global spotlight, while collaborations with musicians have resulted in memorable album covers. These partnerships showcase Kaws' versatility and his ability to transcend traditional boundaries, making him one of the most influential artists of our time. This simple yet potent symbol is a nod to the ceaseless march of time, the ever-present specter of mortality that looms over us all. Equally, the exaggerated, cartoon-like proportions of his figures are more than just a nod to pop culture; they're a commentary on the absurdity of life itself, a playful jab at the human condition.
Although KAWS was successful in the 2000s, the 2019 Artnet Intelligence Report reports that in 2017 his average sale price almost doubled, from $42,272 to $82,063. In November 2018, five KAWS pieces sold for more than $1 million, and across the year his work realised over $33.8 million at auction. Produced in an edition of 500, the toys sold out almost immediately, and COMPANION became a recurring figure in KAWS’s work.

Its appearance alongside characters as Mickey Mouse and Sonic the Hedgehog provided further proof of KAWS’s ability to transform art into a spectacle for mass consumption. Described by curator and art historian Michael Auping as ‘[Clement] Greenberg’s worst nightmare’, KAWS is seen as the enfant terrible of the New York art world. It begins with a sketch, followed by transforming the design into a 3D model using traditional sculpting techniques and modern technology.
Donnelly’s interventions are mostly apolitical, more an extension of the graffitist’s desire to be seen than anything particularly anticapitalist. With inspiration heavily rooted in the likes of Mickey Mouse, KAWS started developing his Companion figures in the late 1990s. His practice simultaneously participates in and questions consumer culture, merging graffiti with fine art, design, and commerce, Influenced by great Pop Art icons – from Andy Warhol and Claes Oldenburg to Takashi Murakami. As we navigate through the kaws art interpretation, we witness the profound cultural impact of Kaws' statues. Imbued with a unique blend of cynical humor and humanity, these creations have infiltrated our collective consciousness, becoming a ubiquitous part of our urban landscape.

Today the artworks of all three artists regularly can be seen side by side in galleries, as various posts by Brian Donnelly on his Instagram account show. These toys were the first designs Brian Donnelly became famous for – especially in the toy collecting scene of Japan. In the Japanese community, vinyl toys are still well respected and widespread. Brian Donnelly went from tagger to blue-chip artist, riding the increasingly blurry line between commercial and fine art. Get the latest news on the events, trends, and people that shape the global art market with our daily newsletter.
UNIQLO will act as the Presenting Sponsor for the exhibition’s entire global tour to bring this collection of iconic works closer to the lives of people around the world. UNIQLO will act as the Presenting Sponsor for the global run of KAWS + Warho. UNIQLO support for the exhibition builds on the company’s years-long partnerships with both of these iconic artists. Based on the company’s long-held philosophy of Art for All, UNIQLO strives to make art more accessible to everyone.
Over the last two decades, KAWS has built a successful career with work that consistently shows his formal agility as an artist, as well as his underlying wit, irreverence, and affection for our times. He has collaborated extensively with UNIQLO, including by providing designs for the PEACE FOR ALL charity project in 2022, which was a huge worldwide success. In the 1990s, KAWS produced limited edition vinyl toys that became an instant hit with the global art toys collecting community. It begins with Donnelly’s early street work, which is the most interesting on view. By the late ’90s, he had landed on his visual language, trading in his lettered tag for a cartoon figure with X-ed out eyes and puffy crossbones plunged through its skull, which he applied to fashion ads in phone booths and bus shelters around New York. It was a less soured offshoot of the Situationist critique popular at the time among groups like the Billboard Liberation Front, which altered outdoor advertisements (Camel cigarettes, for example) to reveal their insidiousness.